( July 30, 2015) -- A problem with the Federal Trade Commission’s consumer protection authority is its difficulty in addressing hard-core offenses. Most standard advertising issues can be handled perfectly well through injunctions, of course, but some other, frankly fraudulent conduct prompts the question, “Shouldn’t these guys be in jail?” This column will discuss the creative steps that the agency has already taken to send the truly bad guys up the river, and will identify some other actions that might be considered in order to bring additional deterrence against companies that enable this conduct....